Projects per year
Personal profile
Research interests
Professor David Low is the Dean of the College of Business and Law specialising in Marketing. He is interests include Cross Cultural Issues; Country of Origin Studies; Ethnicity, Market Orientation, Firm Performance, E-Marketing; Innovation, SME’s and the use of technology in business value chains. More recently David has been researching in the areas of Business Ethics and Social Marketing. David’s PhD focused on the intersection of Marketing and Innovation within manufacturing firms and recently won a best paper award at the 2017 ANZMAC Marketing conference.
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Collaborations and top research areas from the last five years
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Financial impact of COVID 19 on Indigenous and nonindigenous enterprises in Australia- what do we know and what we can learn?
Low, D., Kutubi, S., Long, R. & Greg, M.
3/01/22 → 2/01/23
Project: Research
Research output
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Marketing unhealthy brands: An analysis of SKU pricing, pack size and promotion strategies that increase harmful product consumption
Greenland, S. J., Gill, R., Moss, S. & Low, D., 2023, In: Journal of Strategic Marketing. 0, 0, p. 1-16 16 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile26 Downloads (Pure) -
Relative deprivation, inequality and the Covid-19 pandemic
Chakrabarty, D., Bhatia, B., Jayasinghe, M. & Low, D., May 2023, In: Social Science and Medicine. 324, 115858, 115858.Research output: Contribution to journal › Article › peer-review
Open AccessFile10 Downloads (Pure) -
Counting on Indigenous Accountants: Collaborative Curriculum Development for an Indigenous Pre-Accounting Enabling Program
Hill, G., Wegner, A. & Low, D., 28 Jul 2022, In: The Australian Journal of Indigenous Education. 51, 1, p. 1-14 14 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile3 Downloads (Pure) -
Organic Food Purchase Behaviour: A Mediation-Moderation Model
Nguyen, H. A., Greenland, S., Nguyen, N. & Low, D., 2022, ANZMAC 2022: Reconnect & Reimagine: 5-7 December 2022 Conference Proceedings. ANZMAC, p. 635-638 4 p.Research output: Chapter in Book/Report/Conference proceeding › Conference Paper published in Proceedings › peer-review
Open AccessFile40 Downloads (Pure) -
Adaptation of community-based distribution of family planning services to context-specific social networks: A case of marriage counsellors in Lusaka district, Zambia
Nyundo, L., Whittaker, M., Eagle, L. & Low, D. R., 7 May 2021, In: BMC Health Services Research. 21, 1, p. 1-12 12 p., 437.Research output: Contribution to journal › Article › peer-review
Open AccessFile10 Downloads (Pure)