Research output per year
Research output per year
Registered to supervise postgraduate research
Research activity per year
Muhammad has been associated with the teaching and practice of marketing for over the last ten years. After graduating in business, he worked with IGI Financial Services (Pakistan) as Assistant Manager (Mktg) for around five years. Later on, he joined National University of Modern Languages (NUML) Pakistan and served there for eight years as Assistant Professor of Marketing in the Management Sciences Department. Muhammad completed his Masters by Research from SZABIST Pakistan (2011) and PhD (Marketing) from James Cook University Australia in 2019. His research focusses on Sustainable Consumer Behavior in the Transport Industry and Tourism sector and has appeared in high ranked journals including Journal of Cleaner Production, Journal of Hospitality Marketing and Management, Transportation Research Part D: Transport and Environment, Asia Pacific Journal of Marketing and Logistics and International Journal of Bank Marketing.
PhD, James Cook University Townsville
29 Mar 2016 → 15 Feb 2019
Award Date: 11 May 2019
Master, Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST)
15 Jul 2008 → 7 May 2011
Award Date: 7 May 2011
Bachelor, University of Central Punjab Lahore
15 Aug 2002 → 8 Aug 2006
Award Date: 8 Aug 2006
Assistant Professor, National University of Modern Languages (NUML)
11 Feb 2019 → 10 Jan 2020Lecturer (casual), James Cook University Townsville
22 Jul 2016 → 1 Jan 2019Lecturer, National University of Modern Languages (NUML)
31 Jul 2012 → 11 Feb 2019Assistant Manager, International General Insurance (IGI)
15 Feb 2008 → 31 Jul 2012Research output: Contribution to journal › Article
Research output: Contribution to journal › Article
Research output: Contribution to journal › Article
Research output: Contribution to journal › Article
Research output: Contribution to journal › Article