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Steven Greenland

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Steven Greenland

 https://orcid.org/0000-0002-2721-2113

Registered to supervise postgraduate research

1991 …2026

Research activity per year

Personal profile

Research interests

Steve Greenland is Professor of Marketing in the Faculty of Arts and Society and serves as Dean of Graduate Studies at Charles Darwin University, where he supports approximately 500 higher degree by research (HDR) candidates and 350 supervisors. His research focuses on international business strategy, sustainability and social responsibility, education, and irresponsible marketing practices.
 
With more than a decade in senior international market research roles and over 20 years in academia, Steve brings a strong industry-informed perspective to his research and supervision. He has led large-scale international research projects, published extensively, and supervises PhD candidates in business and education on projects aligned with the United Nations Sustainable Development Goals (SDGs).
 
Steve has conducted research across Africa, Asia, and Europe, informing organisational decision-making across sectors including advertising and media, automotive, education, FMCG, government, not-for-profit, pharmaceuticals, retail, services, and telecommunications. He has published over 40 refereed journal articles, alongside several books and numerous book chapters. His research impact is evidenced by highly cited publications that have shaped policy and practice, keynote addresses and best paper awards at leading international conferences, and the editorship of special issues in top-tier (Q1) journals.
 

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  1. SDG 1 - No Poverty
    SDG 1 No Poverty
  2. SDG 2 - Zero Hunger
    SDG 2 Zero Hunger
  3. SDG 3 - Good Health and Well-being
    SDG 3 Good Health and Well-being
  4. SDG 4 - Quality Education
    SDG 4 Quality Education
  5. SDG 6 - Clean Water and Sanitation
    SDG 6 Clean Water and Sanitation
  6. SDG 7 - Affordable and Clean Energy
    SDG 7 Affordable and Clean Energy
  7. SDG 8 - Decent Work and Economic Growth
    SDG 8 Decent Work and Economic Growth
  8. SDG 9 - Industry, Innovation, and Infrastructure
    SDG 9 Industry, Innovation, and Infrastructure
  9. SDG 10 - Reduced Inequalities
    SDG 10 Reduced Inequalities
  10. SDG 12 - Responsible Consumption and Production
    SDG 12 Responsible Consumption and Production
  11. SDG 13 - Climate Action
    SDG 13 Climate Action
  12. SDG 16 - Peace, Justice and Strong Institutions
    SDG 16 Peace, Justice and Strong Institutions
  13. SDG 17 - Partnerships for the Goals
    SDG 17 Partnerships for the Goals

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Collaborations and top research areas from the last five years

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  • 1 Editorial work