A higher degree of the Chilly Climate

P BOVINGDON, Philip Bretherton, A DOBELE

Research output: Chapter in Book/Report/Conference proceeding › Conference Paper published in Proceedings › peer-review

Original language	English
Title of host publication	Proceedings of the Academy of Marketing Conference
Place of Publication	Middlesex, United Kingdom
Publisher	Middlesex University Press
Pages	-
Number of pages	13
Publication status	Published - 2006
Event	Academy of Marketing Conference - Middlesex, United Kingdom Duration: 4 Jul 2006 → 6 Jul 2006

Conference	Academy of Marketing Conference
Period	4/07/06 → 6/07/06

Cite this

@inproceedings{e5369f1de3b443cdb1997204d519d5f2,

title = "A higher degree of the Chilly Climate",

author = "P BOVINGDON and Philip Bretherton and A DOBELE",

year = "2006",

language = "English",

pages = "--",

booktitle = "Proceedings of the Academy of Marketing Conference",

publisher = "Middlesex University Press",

note = "Academy of Marketing Conference ; Conference date: 04-07-2006 Through 06-07-2006",

}

TY - GEN

T1 - A higher degree of the Chilly Climate

AU - BOVINGDON, P

AU - Bretherton, Philip

AU - DOBELE, A

PY - 2006

Y1 - 2006

M3 - Conference Paper published in Proceedings

SP - -

BT - Proceedings of the Academy of Marketing Conference

PB - Middlesex University Press

CY - Middlesex, United Kingdom

T2 - Academy of Marketing Conference

Y2 - 4 July 2006 through 6 July 2006

ER -