Branding spiritual tourism by religion is not enough: An exploratory study of Australian and Pakistani spiritual tourists

Muhammad Haq, Ho Yin Wong, Philip Bretherton

Research output: Contribution to conference › Abstract › peer-review

Original language	English
Publication status	Published - 2010
Event	6th International Conference of the Academy of Marketing - Spain Duration: 9 Apr 2010 → 11 Apr 2010

Conference	6th International Conference of the Academy of Marketing
Period	9/04/10 → 11/04/10

Cite this

@conference{e52b7aa8725c43a3ae7c0672f27962c9,

title = "Branding spiritual tourism by religion is not enough: An exploratory study of Australian and Pakistani spiritual tourists",

author = "Muhammad Haq and Wong, {Ho Yin} and Philip Bretherton",

year = "2010",

language = "English",

note = "6th International Conference of the Academy of Marketing ; Conference date: 09-04-2010 Through 11-04-2010",

}