Challenges facing behaviour change interventions: a social marketing perspective on communicating sustainability and climate change science

Lynne Eagle, Peter Case, David Low

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

[No abstract available]
Original languageEnglish
Title of host publicationContemporary Issues in Social Marketing
EditorsKrzysztof Kubacki, Sharyn Rundle-Thiele
Place of PublicationNewcastle upon Tyne, UK
PublisherCambridge Scholars Publishing
Chapter2
Pages21-40
Number of pages20
ISBN (Print)978-1-4438-5024-7
Publication statusPublished - 2013
Externally publishedYes

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    Eagle, L., Case, P., & Low, D. (2013). Challenges facing behaviour change interventions: a social marketing perspective on communicating sustainability and climate change science. In K. Kubacki, & S. Rundle-Thiele (Eds.), Contemporary Issues in Social Marketing (pp. 21-40). Cambridge Scholars Publishing.