Developing Pre-Relational Trust in Technology Service Providers

Malliga Marimuthu, Alison Dean

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Original language	English
Title of host publication	Trust and New Technologies
Subtitle of host publication	Marketing and Management on the Internet and Mobile Media
Editors	Teemu Kautonen, Heikki Karjaluoto
Place of Publication	Cheltenham, UK
Publisher	Edward Elgar Publishing
ISBN (Print)	978-1-84720-568-1
Publication status	Published - 2008

Cite this

@inbook{f0a2a3c413c84c83b292869391000f91,

title = "Developing Pre-Relational Trust in Technology Service Providers",

author = "Malliga Marimuthu and Alison Dean",

year = "2008",

language = "English",

isbn = "978-1-84720-568-1 ",

editor = "Teemu Kautonen and Heikki Karjaluoto",

booktitle = "Trust and New Technologies",

publisher = "Edward Elgar Publishing",

address = "United Kingdom",

}