Ethical Marketing of Harmful Products: Sugar, Alcohol and Tobacco

Karmen Lužar; Steven Greenland; David Low

doi:10.4135/9781529739725.n25

Ethical Marketing of Harmful Products: Sugar, Alcohol and Tobacco

Karmen Lužar, Steven Greenland, David Low

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Abstract

This chapter contributes to the ethical debate around the marketing practices associated with widely available, yet harmful products that are consumed by large numbers of Australians. While there are services, such as those supported by the gambling industry, which are also legal yet detrimental to health, this chapter focuses on consumables. The legal aspect is covered in the notion that the sale and advertising of these products are permissible by law, albeit frequently controlled to varying degrees by marketing regulation and consumer protection legislation.

Original language	English
Title of host publication	The SAGE Handbook of Marketing Ethics
Editors	Lynne Eagle, Stephan Dahl, Patrick De Pelsmacker, Charles R. Taylor
Place of Publication	London
Publisher	SAGE Publications Ltd
Chapter	25
Pages	339-353
Edition	1
ISBN (Electronic)	9781529739725
ISBN (Print)	9781529709292
DOIs	https://doi.org/10.4135/9781529739725.n25
Publication status	Published - 2021

UN SDGs

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10.4135/9781529739725.n25

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Ethical Marketing of Harmful Products: Sugar, Alcohol and Tobacco. / Lužar, Karmen; Greenland, Steven ; Low, David.
The SAGE Handbook of Marketing Ethics. ed. / Lynne Eagle; Stephan Dahl; Patrick De Pelsmacker; Charles R. Taylor. 1. ed. London: SAGE Publications Ltd, 2021. p. 339-353.

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

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Ethical Marketing of Harmful Products: Sugar, Alcohol and Tobacco

Abstract

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