Just a little prick? Or a stab in the back? Vaccine uptake explored

Lynne Eagle; Stephan Dahl; David Low

Just a little prick? Or a stab in the back? Vaccine uptake explored

Lynne Eagle, Stephan Dahl, David Low

Research output: Contribution to conference › Conference paper presented at Conference (not in Proceedings)

Abstract

While vaccines have reduced the occurrence of many diseases, concerns are growing regarding the percentage of people who regard vaccines as unnecessary or unsafe. Using the examples of the measles, mumps and rubella (MMR) and human papilloma virus (HPV) vaccines, we examine the factors that may inhibit vaccine uptake and discuss strategies that may improve acceptance and thus uptake of recommended vaccines across a range of population sectors. Directions for research that would provide a more detailed understanding of the complex range of influences on vaccine decisions and their relative importance conclude the paper.

Original language	English
Publication status	Published - 1 Jul 2017
Externally published	Yes
Event	Academy of Marketing Conference 2017: Freedom Through Marketing: looking back, going forward - Hull, United Kingdom Duration: 3 Jul 2017 → 6 Jul 2017 https://www.academyofmarketing.org/conference/conference-2017/

Conference

Conference	Academy of Marketing Conference 2017: Freedom Through Marketing
Country/Territory	United Kingdom
City	Hull
Period	3/07/17 → 6/07/17
Internet address	https://www.academyofmarketing.org/conference/conference-2017/

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

Cite this

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title = "Just a little prick? Or a stab in the back? Vaccine uptake explored",

abstract = "While vaccines have reduced the occurrence of many diseases, concerns are growing regarding the percentage of people who regard vaccines as unnecessary or unsafe. Using the examples of the measles, mumps and rubella (MMR) and human papilloma virus (HPV) vaccines, we examine the factors that may inhibit vaccine uptake and discuss strategies that may improve acceptance and thus uptake of recommended vaccines across a range of population sectors. Directions for research that would provide a more detailed understanding of the complex range of influences on vaccine decisions and their relative importance conclude the paper.",

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T1 - Just a little prick? Or a stab in the back? Vaccine uptake explored

AU - Eagle, Lynne

AU - Dahl, Stephan

AU - Low, David

PY - 2017/7/1

Y1 - 2017/7/1

N2 - While vaccines have reduced the occurrence of many diseases, concerns are growing regarding the percentage of people who regard vaccines as unnecessary or unsafe. Using the examples of the measles, mumps and rubella (MMR) and human papilloma virus (HPV) vaccines, we examine the factors that may inhibit vaccine uptake and discuss strategies that may improve acceptance and thus uptake of recommended vaccines across a range of population sectors. Directions for research that would provide a more detailed understanding of the complex range of influences on vaccine decisions and their relative importance conclude the paper.

AB - While vaccines have reduced the occurrence of many diseases, concerns are growing regarding the percentage of people who regard vaccines as unnecessary or unsafe. Using the examples of the measles, mumps and rubella (MMR) and human papilloma virus (HPV) vaccines, we examine the factors that may inhibit vaccine uptake and discuss strategies that may improve acceptance and thus uptake of recommended vaccines across a range of population sectors. Directions for research that would provide a more detailed understanding of the complex range of influences on vaccine decisions and their relative importance conclude the paper.

KW - social marketing, vaccines, vaccine hesitancy, behavior change

UR - https://researchonline.jcu.edu.au/49754/

UR - https://www.academyofmarketing.org/conference/conference-2017/

M3 - Conference paper presented at Conference (not in Proceedings)

T2 - Academy of Marketing Conference 2017: Freedom Through Marketing

Y2 - 3 July 2017 through 6 July 2017

ER -

Just a little prick? Or a stab in the back? Vaccine uptake explored

Abstract

Conference

UN SDGs

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