Lifestyle market segmentation, small business entrepreneurs, and the New Zealand wine tourism industry

K SIMPSON; Philip Bretherton; V R DE

Lifestyle market segmentation, small business entrepreneurs, and the New Zealand wine tourism industry

K SIMPSON, Philip Bretherton, V R DE

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Original language	English
Title of host publication	Hospitality, Tourism and Lifestyle Concepts
Subtitle of host publication	Implications for Quality Management and Customer Satisfaction
Editors	M Thyne, E Laws
Place of Publication	New York
Publisher	Haworth Hospitality Press
Pages	157-188
Number of pages	32
ISBN (Print)	0-7890-2755-0
Publication status	Published - 2004

Cite this

@inbook{7a70fc4a2f5f4608a8d910c1f8b85c6f,

title = "Lifestyle market segmentation, small business entrepreneurs, and the New Zealand wine tourism industry",

author = "K SIMPSON and Philip Bretherton and DE, {V R}",

year = "2004",

language = "English",

isbn = "0-7890-2755-0",

pages = "157--188",

editor = "M Thyne and E Laws",

booktitle = "Hospitality, Tourism and Lifestyle Concepts",

publisher = "Haworth Hospitality Press",

}

Lifestyle market segmentation, small business entrepreneurs, and the New Zealand wine tourism industry. / SIMPSON, K; Bretherton, Philip; DE, V R.

Hospitality, Tourism and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction. ed. / M Thyne; E Laws. New York : Haworth Hospitality Press, 2004. p. 157-188.

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review