Lifestyle Market Segmentation, Small Business Entrepreneurs, and the New Zealand Wine Tourism Industry

K SIMPSON, Philip Bretherton, G De Vere

    Research output: Contribution to journalArticle

    Original languageEnglish
    Pages (from-to)157-188
    Number of pages32
    JournalJournal of Quality Assurance in Hospitality and Tourism
    Volume5
    Issue number2-4
    Publication statusPublished - 2004

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