Lifestyle Market Segmentation, Small Business Entrepreneurs, and the New Zealand Wine Tourism Industry

K SIMPSON, Philip Bretherton, G De Vere

Research output: Contribution to journal › Article

Original language	English
Pages (from-to)	157-188
Number of pages	32
Journal	Journal of Quality Assurance in Hospitality and Tourism
Volume	5
Issue number	2-4
Publication status	Published - 2004

Cite this

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title = "Lifestyle Market Segmentation, Small Business Entrepreneurs, and the New Zealand Wine Tourism Industry",

author = "K SIMPSON and Philip Bretherton and {De Vere}, G",

year = "2004",

language = "English",

volume = "5",

pages = "157--188",

journal = "Journal of Quality Assurance in Hospitality and Tourism",

issn = "1528-008X",

publisher = "Global Science Books",

number = "2-4",

}

TY - JOUR

T1 - Lifestyle Market Segmentation, Small Business Entrepreneurs, and the New Zealand Wine Tourism Industry

AU - SIMPSON, K

AU - Bretherton, Philip

AU - De Vere, G

PY - 2004

Y1 - 2004

M3 - Article

VL - 5

SP - 157

EP - 188

JO - Journal of Quality Assurance in Hospitality and Tourism

JF - Journal of Quality Assurance in Hospitality and Tourism

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