Lifestyle Market Segmentation, Small Business Entrepreneurs, and the New Zealand Wine Tourism Industry

K SIMPSON, Philip Bretherton, G De Vere

    Research output: Contribution to journalArticleResearchpeer-review

    Original languageEnglish
    Pages (from-to)157-188
    Number of pages32
    JournalJournal of Quality Assurance in Hospitality and Tourism
    Volume5
    Issue number2-4
    Publication statusPublished - 2004

    Cite this

    @article{4654e14a2c834e69ab6a1cdedd2085a1,
    title = "Lifestyle Market Segmentation, Small Business Entrepreneurs, and the New Zealand Wine Tourism Industry",
    author = "K SIMPSON and Philip Bretherton and {De Vere}, G",
    year = "2004",
    language = "English",
    volume = "5",
    pages = "157--188",
    journal = "Journal of Quality Assurance in Hospitality and Tourism",
    issn = "1528-008X",
    publisher = "Global Science Books",
    number = "2-4",

    }

    Lifestyle Market Segmentation, Small Business Entrepreneurs, and the New Zealand Wine Tourism Industry. / SIMPSON, K; Bretherton, Philip; De Vere, G.

    In: Journal of Quality Assurance in Hospitality and Tourism, Vol. 5, No. 2-4, 2004, p. 157-188.

    Research output: Contribution to journalArticleResearchpeer-review

    TY - JOUR

    T1 - Lifestyle Market Segmentation, Small Business Entrepreneurs, and the New Zealand Wine Tourism Industry

    AU - SIMPSON, K

    AU - Bretherton, Philip

    AU - De Vere, G

    PY - 2004

    Y1 - 2004

    M3 - Article

    VL - 5

    SP - 157

    EP - 188

    JO - Journal of Quality Assurance in Hospitality and Tourism

    JF - Journal of Quality Assurance in Hospitality and Tourism

    SN - 1528-008X

    IS - 2-4

    ER -