Abstract
| Original language | English |
|---|---|
| Title of host publication | Innovation and Growth Strategies in Marketing |
| Editors | Ashish Sinha, Jack Cadeaux, Tania Bucic |
| Place of Publication | Sydney, Australia |
| Publisher | ANZMAC |
| Pages | 1043-1049 |
| Number of pages | 7 |
| Publication status | Published - Dec 2015 |
| Externally published | Yes |
Publication series
| Name | Australia and New Zealand Marketing Academy (ANZMAC) Conference Proceedings |
|---|---|
| Publisher | ANZMAC |
| ISSN (Electronic) | 1441-3582 |
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The influence of values on pro-environmental behaviour : Towards a conceptual framework. / Nguyen, The Ninh; Lobo, Antonio; Greenland, Steven.
Innovation and Growth Strategies in Marketing. ed. / Ashish Sinha; Jack Cadeaux; Tania Bucic. Sydney, Australia : ANZMAC, 2015. p. 1043-1049 (Australia and New Zealand Marketing Academy (ANZMAC) Conference Proceedings).Research output: Chapter in Book/Report/Conference proceeding › Conference Paper published in Proceedings › Research › peer-review
TY - GEN
T1 - The influence of values on pro-environmental behaviour
T2 - Towards a conceptual framework
AU - Nguyen, The Ninh
AU - Lobo, Antonio
AU - Greenland, Steven
PY - 2015/12
Y1 - 2015/12
N2 - Values serve as guiding principles of pro-environmental behaviour. The main purposeof this paper is to develop a conceptual framework for investigating the relationshipbetween values and pro-environmental behaviour. Drawing on a critical review ofrelevant literature, it is proposed that values typically indirectly influence environmentally responsible behaviour through the behaviour-specific determinants of personal norms, beliefs/attitudes, subjective norms, and self-identity. This conceptual framework contributes to the evolving literature and serves to direct future theoretical and empirical research which intend to investigate and promote pro-environmental behaviour in different contexts.
AB - Values serve as guiding principles of pro-environmental behaviour. The main purposeof this paper is to develop a conceptual framework for investigating the relationshipbetween values and pro-environmental behaviour. Drawing on a critical review ofrelevant literature, it is proposed that values typically indirectly influence environmentally responsible behaviour through the behaviour-specific determinants of personal norms, beliefs/attitudes, subjective norms, and self-identity. This conceptual framework contributes to the evolving literature and serves to direct future theoretical and empirical research which intend to investigate and promote pro-environmental behaviour in different contexts.
M3 - Conference Paper published in Proceedings
T3 - Australia and New Zealand Marketing Academy (ANZMAC) Conference Proceedings
SP - 1043
EP - 1049
BT - Innovation and Growth Strategies in Marketing
A2 - Sinha, Ashish
A2 - Cadeaux, Jack
A2 - Bucic, Tania
PB - ANZMAC
CY - Sydney, Australia
ER -