Abstract
Immigration has been an important source of labour supply for Australia. Working Holiday Maker (WHM) Visa Programme is successful in meeting many of its objectives to supply labour for employers. This paper investigates the current situation of WHMs in Alice Springs, the NT, Australia, and identifies the major issues that block WHMs out of the region. The study suggests that there are comparative advantages in attracting WHMs to northern Australia, including fewer tertiary students, absolute labor shortage, unique culture and life styles, and pro-North policies. One of major barriers for WHMs travelling to and staying/working in northern Australia is insufficient accessible information provided either online or printed, regarding the job opportunities and the region. Lack of information and associated remoteness have led WHMs not to include the NT in their
itinerary. A more interacting marketing initiative focusing on “like a local” WHMs and a “Big Tourism” strategy would help to address these issues.
itinerary. A more interacting marketing initiative focusing on “like a local” WHMs and a “Big Tourism” strategy would help to address these issues.
Original language | English |
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Title of host publication | Conference Proceedings of the International Conference on Tourism (ICOT2016) |
Subtitle of host publication | New Challenges and Boundaries in Tourism: Policies, Innovations and Strategies |
Editors | Kontantinos Andriotis |
Place of Publication | Italy |
Publisher | International Association for Tourism Policy |
Pages | 568-581 |
Number of pages | 13 |
Edition | 1 |
ISBN (Electronic) | 9786188150317 |
ISBN (Print) | 9786188150200 |
Publication status | Published - 2016 |
Event | 6th International Conference on Tourism - Naples, Italy, Naples, Italy Duration: 29 Jun 2016 → 2 Jul 2016 |
Conference
Conference | 6th International Conference on Tourism |
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Abbreviated title | ICOT2016 |
Country/Territory | Italy |
City | Naples |
Period | 29/06/16 → 2/07/16 |