Market niches in small business packaged software applications in Darwin

  • Clyde Peter Mason

    Student thesis: Coursework Masters - CDU

    Abstract

    This dissertation examines the personal computer and packaged software application usage in Darwin by small business. The presence of this market is confirmed using a primary, explorative research method. A consideration of computer services industry, information technology trends, and competitors in Darwin allowed an evaluation and proposal of a computer consultancy firm offering advisory services for selection of appropriate hardware and software equipment, and skills for the customisation of packaged software applications to meet the business needs of the client.
    Date of AwardJul 1996
    Original languageEnglish
    SupervisorRam Vemuri (Supervisor)

    Cite this

    '